ANNOUNCER: Throughout much of the world, allergies and asthma are on the rise. Within the medical community, there are several theories about why this is happening.
MARJORIE SLANKARD, MD: One of these is due to, we think, diesel fuel. Another may be that we live in a more sterile environment.
GILLIAN SHEPHERD, MD: It's called the so-called hygiene hypothesis. Which means we live in too-clean an environment. And what it turns out is that at one point in the immune system, which is this giant roadmap, there's a Y fork in the road. And one fork in the immune system goes off to fight infections. And if it's not busy off fighting infections, it defaults automatically to this fork. This fork has a lot of functions, but one of it is to go and produce allergies. Now if this fork is off fighting infections-nowadays we're bringing up our kids in a clean world. They get fewer diseases, they're vaccinated for a lot of things, we have antibiotics. So it turns out this fork of the immune system is not getting stimulated as much as it used to. And therefore it seems to default over to this side, which makes allergies.
BETH CORN, MD: I think the biggest theory is recognition. So what might have been termed a severe cold twenty years ago that lingered, is now attributed to allergies. What might have been termed bronchitis, is now termed asthma.
ANNOUNCER: With a growing awareness of allergy all over the world, allergy sufferers can now find an effective treatment regimen to keep their symptoms under control.